Naked Juice Package Redesign

A hypothetical packaging redesign for Naked Juice Smoothies

To replace the old and outdated feel of the packaging currently found in stores, and give the look and feel of the packaging a closer representation for the brand's valued sustainability and health consciousness. The new design features a carton made of recycled material with soy interior lining and printed soy based inks, with a much simpler and natural appearance that maintains strong SKU differentiation. Designed with proper dieline and all mandatory nutritional labelling.

Design tools:

Adobe Illustrator

Adobe Photoshop

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